--- title: "Connecting Google Analytics, Google Adwords and Google Tag Manager to WineDirect" slug: "connect-google-analytics-winedirect-classic" description: "Learn how to connect Google tools to your WineDirect Ecommerce platform. Google analytics, google tag manager and google adwords setup instructions can be found here. " updated: 2024-06-17T22:22:18Z published: 2024-06-17T22:22:18Z canonical: "docs.winedirect.com/connect-google-analytics-winedirect-classic" --- > ## Documentation Index > Fetch the complete documentation index at: https://docs.winedirect.com/llms.txt > Use this file to discover all available pages before exploring further. # Connecting Google Analytics, Google Adwords and Google Tag Manager to WineDirect Website settings are a secret, super secure section of your website and tools. Only admins with developers have access to it. You can edit your payment gateway and other settings for products, content, fulfillment, compliance, and more within website settings. Changes in this section should not be taken lightly and can cause significant adverse issues on your website and POS. You should only change this section if you know what you're doing and have been adequately trained. **In short, you can mess up your website and POS if something isn't done correctly.** The Analytics section of website settings allows you to manage the connection on your website's Google Analytics, Google Adwords, and Google Tag Manager accounts. --- ## Connect A Google Analytics Account Universal Analytics. Upgrade to Tag Manager. Get everything Google Analytics has and more..... Connect a Google Analytics account to your website to view statistics for your website. 1. Sign up for a [Google Analytics Account](http://www.google.com/analytics/). 2. Go to **Settings > Website Settings > Settings tab > Analytics.** 3. Enter the **UA-Code(s)** for your account. ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Google-UA-Code.jpg) 4. Click **Apply Changes**. After adding your settings, it is always best to log out to the Vin65 platform, log back in, and check to ensure your environments are saved correctly. #### FIELD DEFINITIONS | Username | The username for your Google Analytics account. This is optional as it is simply a spot to keep a record of your analytics username. This is not used for connecting your account and is not a required field. | | --- | --- | | Password | The password for your Google Analytics account. This is optional as it is simply a spot to keep a record of your analytics password. This is not used for connecting your account and is not a required field. | | UA-Code(s) | Google provides the UA code for your account. **This is the only required field.** | --- ## Connect A Google AdWords 1. Sign up for a [Google AdWords Account](http://www.google.com/adwords/). 2. Within the AdWords tag that Google provided, locate the **ConversionID** and **Conversion Label;** paste these into the Vin65 settings. ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Google-AdWords-Tag.jpg) 3. In **Vin65** go to **Settings > Website Settings > Settings tab > Analytics**. 4. Check the **Google AdWords** check box. 5. Enter the **ConversionID** and **Conversion Label.** ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Google-AdWords.jpg) 6. Click **Apply Changes.** After adding your settings, it is always best to log out to the Vin65 platform, log back in, and check to ensure your environments are saved correctly. --- ## Connect A Google Tag Manager Account Google Tag Manager lets you get a universal site and ecommerce tracking analytics. Google Tag Manager will replace your standard Google Analytics account. Please uses the steps below to create a Google Tag Manager account and connect it to Vin65. 1. To begin, sign up for a [Google Tag Manager Account](http://www.google.com/tagmanager/). 2. Click **Sign Up For Free.** 3. Enter your **Account Name** and click **Continue.** ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Tag-Manager-Setup-Account.jpg) 4. Under **Container Name,** enter the **URL** for your website. 5. Select **Web** under the **Where To Use Container.** ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Tag-Manager-Setup-Container.jpg) 6. Click **Create.** 7. You should be redirected to the main dashboard for your Google Tag Manager account. Copy the **GTM** **Container ID** from the top left-hand corner of the page, next to your website URL. ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Tag-Manager-GTM.jpg) 8. In the **Vin65** admin panel go to **Settings > Website Settings > Settings tab > Analytics.** 9. Check the **Google Tag Manager** box and enter the **GTM Container ID** code. ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Tag-Manager-Vin65.jpg) ### Adding Universal Analytics 1. Add a new tag to your **Google Tag Manager** account dashboard, 2. Under **Choose Product,** pick **Google Analytics.** 3. Under **Choose Tag Type** pick **Univeral Analytics.** 4. Under **Configure** **Tag,** enter your **Tracking ID** (UA code) in your Google Analytics account and click **Continue.** ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Tag-Manager-Configure-Tag.jpg) 5. Under **Fire On,** click the **More** button, then **New.** This will take you to the **Create Trigger** popup window. 6. Under **Choose Event,** pick **Page View.** 7. Under **Configure Trigger,** pick **DOM Ready.** 8. Under **Fire On,** pick **All Pages.** ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Tag-Manager-Create-Trigger.jpg) 9. Click **Create Trigger**, edit the name or leave it as **DOM Ready**, and click **Save.** 10. Back on the New Tag section, click **Create Tag** at the bottom of the page. ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Tag-Manager-Create-Tag.jpg) 11. Now that you have created your Univeral Analytics Tag, click **Publish** in the upper right-hand corner of the Google Tag Manager dashboard and select **Publish Now.** ![](https://documentation.vin65.com/assets/client/Image/Settings/Website-Settings/Tag-Manager-Publish.jpg) **HOW TO ADD FACEBOOK PIXEL TO YOUR GTM ACCOUNT:** [CLICK HERE](https://www.facebook.com/business/help/1021909254506499)